Perennial doubts plague the area of motion graphics today. Can this area of work be considered as a discipline within its own right? Or will it forever remain a marginal ‘art form’, out there on the periphery and diluted amidst a plethora of professions? Has motion graphics fallen into fashionable terminology, driven by the commercial world, lost amidst the ever expanding digital world and hovering between animation, design, video, film, web, the virtual and the real? Who is the motion designer and what is motion graphics?
To follow – A series of essays, interviews and commentary that will attempt to shed light on the above questions.